About Us

My name is Colleen Juarez I am the owner of Fitness for Life Studio in Cambria, CA. FFL strives to create a workout environment where everyone feels accepted and respected. We understand not everyone is comfortable in a big gym setting. Our facility gives everyone an opportunity to workout in a comfortable environment.

I feel it is important to design individual programs specifically to help my clients achieve their goals. Whether it’s for fat loss, muscle toning, increased strength, improved energy, nutritional counseling, stamina or to improve cardiovascular health and bone density we're here to help and guide you.

Our boutique fitness studio offers personal training, bootcamp, small group classes, circuit training and yoga.

I’ve been a certified personal trainer since 2004(ISSA). I received my BA in Sociology in 1980 from Cal State Los Angeles. I have experience working as both a Medical Assistant and Physical Therapy Aid as well as certifications specializing with seniors.

Begin your journey to fitness with us today!


Jo has over 30 years of experience in the health industry and is not only an award-winning AFAA certified international personal trainer, but has, over the course of her career, gained certifications in many areas, She is a Nutrition Specialist working with the APOE gene, Life Coach, Reiki Master, and certified Master of Guided Visualization. Her passion is helping others become the very best versions of themselves. Their lives literally transform as they reach their health and wellness goals.

"There are many ways to get up a mountain, it's my job to help somebody find their way, and climb up it, and then continue to keep on climbing!